Schreiben
How to Write Clearly: Write with purpose, reach your reader and make your meaning crystal clear
Tom Albrighton, 2021
Inhaltsverzeichnis des Buches
- Foreword
- 1. Let’s be clear
- 2. Know your reader
- 3. Planning
- 4. Research
- 5. Length
- 6. Structure
- 7. Titles
- 8. Plain language
- 9. Clear sentences
- 10. Clear paragraphs
- 11. Talking to your reader
- 12. Ten writing traps
- 13. Metaphors
- 14. Building knowledge
- 15. Four pathways to understanding
- 16. Empathy
- 17. Changing the reader’s mind
- 18. Making your message stick
- 19. User experience (UX) writing
- 20. Design and format
- 21. Beating the blank page
- 22. Editing and rewriting
- 23. Getting feedback
- 24. Over to youAbout The AuthorBooks By This Author